Click Fraud and Analytics

This is the sad analytical side of my blog. I wrote many of my friends and family and they still did not even visit my blog. The one page view I did get was from me. Let's just imagine that my friends and family did actually respond to my request and clicked on my site. There would be more than just one triangle along the blue line. That triangle represents my one click. The numbers below show the exact number and percentages of page views, clicks, time spent, and percent of new visitors. Below that are the maps and graphs that show the information.

If I had a loyal following, which I will have, then the analytics would be important to me as a blogger. I would know if the same people were coming back to read my rhetoric or if I was getting people reading and then never reading my rhetoric again. Another useful tool aspect of these numbers is I would know if I was getting multiple blogs read or not, depending on the page views and the amount of time spent on my blog. This means I could write in different styles and find which the public prefers. Plus, knowing what part of the nation or world is viewing my blog can clue me in to what they might want to hear about. Instead of pissing off the east coast with my M. Vick jokes I can piss off the west coast with my B. Bonds jokes. Something I did not know that I learned from reading Click Fraud: The Dark Side of Online Advertising is that you can keep tabs on your ad providers. Companies like Yahoo and Google like to put your advertising up in dummy sites and use outsourcing to send business your way. These outsourcers make the profit while your site might get click-throughs, but not get any business. On the opposite side, you might have a site and have thousands of people visit it every day. This would make your site look like a gold mine to advertisers when it really isn't. Again, the analytics page comes in handy for the advertising companies this time. If they monitored your site for a week or so, they would come to the conclusion that your site wasn't a gold mine at all and would not place their high dollar accounts on your site. Maybe a mortgage company though. To set up your own analytical analysis of a personal blog or website visit: www.google.com/analytics/